The topic of the graduation paper is to point out ethics in business and to analyze the attitudes of individuals and the wider social community on this issue. The development of society and economy does not always follow the development of ethics and morality, which can be seen in various events that are present at the local, national and global levels. That is why it is important to conduct education in the field of ethics in business and to develop ethical principles and business communication. Correct and high-quality business communication is very important for the implementation of ethical behavior in business. Through communication, knowledge, experiences, attitudes, opinions and much more are exchanged, on the basis of which conclusions are drawn, relationships are built and business decisions are made. In all social and business situations, it is necessary to clearly and precisely develop communication skills, and to continuously conduct education and training in the field of business communication. While doing business and making profit, it is necessary to act according to ethical principles. Business ethics is an ethics of responsibility that includes profit making, market interest and community interest. During the research, it was shown that most respondents are aware of the importance of ethical behavior in business. At the same time, the majority of respondents do not have a good opinion of today's employers and declare that they are prone to immoral behavior with the aim of achieving higher profits. The lack of ethics in the business world contributes to the decline of the moral principles of the entire society. That is why ethical business is not a possibility, but a necessity.