Nowadays, communication is key in everyday life. Information, ideas, emotions and attitudes are exchanged with each other.Communication between salon owners and clients is important in order to run a successful business. The owner of the salon should always be professional, kind and attentive to clients. It is very important to express yourself clearly in order to understand both sides with empathy and understanding of the interlocutor.It is desirable for the owner to provide clients with all information about services, prices and available times for ordering. It is very important for clients that the owner of the salon listens to their needs and wishes, providing them with professional service while solving possible problems or doubts of the clients.Good and quality communication is considered sufficient in order to develop trust and loyalty of clients. For the owners, good and quality communication can lead to long-term cooperation and recommendation of their clients to others. It is important to cultivate communication skills in order to achieve success. In conclusion, owners must be open, honest and communicate regularly with clients. It is essential to listen and watch their feedback with quick reactions to their needs and requests.