Entrepreneurship was created when people started to create relationships with each other, which is why this term is complex and used for different purposes. In the broadest sense, entrepreneurship is the initiation and management of a business venture by an entrepreneur. Each company has its own functions, and entrepreneurs have the necessary characteristics. Today, companies are mostly associated with the term innovation. The development of entrepreneurship was accompanied by the development of various theories of economists and philosophers, which differed from century to century. Not all countries had the same development of entrepreneurship, because it depended on society, state and opportunities in the country and had various ups and downs. With the development of information and telecommunications technology, electric business was created and the increase of companies and economic growth in the world was recorded. With great persistence and despite numerous problems, women managed to win a place in the business world. Croatia, as a country of great potential, with a long entrepreneurial tradition, is seeing an increase in interest in starting one's own business. Additional help and support is provided by the states themselves, as well as numerous institutions and organizations. Numerous entrepreneurial incubators, centers and zones have been opened.